Our Name & Logo

Avatar is derived from the Sanskrit word avatāra, “descent” (of a deity from heaven).

In English, Avatar has multiple meanings:

  • The incarnation of a Hindu deity, especially Vishnu, in human or animal form.
  • An embodiment, as of a quality or concept; an archetype
  • A new personification of a familiar idea
  • An image representing a user in a multi-user virtual reality space.

The Avatar logo shows the Sanskrit symbol véda – knowledge – in navy blue, set against an orange cube. In Buddhism blue represents loving kindness, peace & universal compassion; orange represents wisdom.

The name & logo were selected because they represent our over-riding vision: “To be the very best in our field.”